C.A.®
Caffeine —

Client — CaffeineArt Direction · Campaign
Caffeine — Coffee Has Character, key visual
 

CAFFEINE — COFFEE HAS CHARACTER.

The idea

Every coffee has its own personality, just like the people who drink it. We brought this idea to life through a character-driven photoshoot, pairing each drink with a distinct personality: the classic soul for the latte, the rock 'n' roll rebel for the cold brew, the funky spirit for the smoothies, and the authentic soul for traditional coffee. A creative expression of individuality, where every cup tells a different story.

Client
Caffeine

The film

MY PEACE OF MIND;)

The funky head
The funky head
The classic soul
The classic soul
The cool funk
The cool funk
The rebel
The rebel
The authentic
The authentic
More work →